Sneaky popups at Fairfax
The Age and SMH web sites have seen the writing on the wall for popup adverts, with browser popup blockers now blocking most ads that don’t occur as a result of direct user action.
So you know what they’ve done? Triggered a popup if you happen to click on part of an article window which normally wouldn’t be considered clickable, such as on a non-hyperlinked word. It’s a user action, so the popup gets around the blocker. It only seems to be triggered to happen occasionally though, so you don’t notice how the popup is triggered. Sneaky.
